Careers Website

We talk about the candidate journey but nobody goes further to perfect this than Arriva. Being the UK's leading transport company - you'd expect nothing less! This is why they engaged Basis to help create and launch a new careers website for their bus related roles. Traditionally hard to recruit we decided to use both inspiring photography but also - one of our secret weapons: RJPs! Realistic Job Profiling helps candidates experience the job first-hand. Decide whether the role is for them and dispel any of the misapprehensions they may have about being a driver or an engineer. The site helps promote diversity, is fun, accessible and helps the Arriva employer brand take its place at the forefront of transport recruitment.

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